NEW LAUNCH

What inspired new designs from The LUJO® Collection?

LUXURY WOODGRAINS BY DESIGN.

The latest luxury woodgrains from The LUJO® Collection enhance the design catalog with 10 new styles that embrace warm and cool elements of a modern palette. Oak, Elm, Cherry, Eucalyptus, and the exotic wood Seno Etimoe inspirations are all available — and sustainably engineered to protect those species in the real world. Plus, the accompanying Silken Wood finish revolutionizes luxury matte surfaces with a silky touch and intriguing visual features.

Grigio Tessere is the epitome of elevated style when placed on the interiors of open shelving in an elegant, on-trend living room.

STYLE TREND.

What inspired the designs?

The ten new designs feature luxurious wood species across a range of five color categories. Sandy Beige designs like Harding Oak and Granville Cherry evoke images of serene beaches, providing the warming presence of untouched woodgrain. Choose Nostalgic Brown designs for rich, earthy textures that feel grounded to nature. Anderson Cherry, Claremont Oak, Kinglake, and Mangrove all fit this color category with their striking interpretation of medium and dark woodgrain tones. Mangrove is particularly unique because of its Seno Etimoe inspiration. Newlands is also inspired by Seno Etimoe, an exotic wood species from West and Central Africa that currently faces real-world exploitation. Choosing designs from The LUJO® Collection is the best way to include exotic woodgrains in your next project while preserving natural resources.

Find clean, organic tones that embody a Fresh White design like Brookfield Elm or discover neutral practicality and comfort with Fundamental Grey designs like Harrison Elm and Sherbrooke. Finally, explore the depths of nature with Newlands, the Seno Etimoe-inspired Mythical Black design that has joined the catalog.

Grigio Tessere is the epitome of elevated style when placed on the interiors of open shelving in an elegant, on-trend living room.

STYLE TREND.

What current trends inspired the launch?

New designs from The LUJO® Collection were engineered on the foundation of three interior design trends. First, Crafted Calm refers to the popular combination of the casual luxury and refined rustic aesthetics — and Brookfield Elm, Harrison Elm, Harding Oak, and Claremont Oak all fit this description. For a new take on the traditional countryside aesthetic, use Granville Cherry and Anderson Cherry to achieve the Fresh Heritage trend. Or keep your project Dark and Moody with luxe, linear woodgrains like Newlands, Kinglake, Mangrove, and Sherbrooke to offer dramatic contrast and convey a deep sense of luxury.

To fully understand the trends that inspired the 2023 design launch from The LUJO® Collection, the new Silken Wood (-17) finish must be mentioned. Luxury matte finishes are rising in popularity, and Silken Wood is revolutionizing the market with a unique textural experience on select designs. How will the Silken Wood finish help your project stand out? Thanks to engineered innovation and the design expertise of our team, Silken Wood pairs a silky touch with intriguing visual features found in a quarter sawn grain structure, like open or dense ticking in linear arrangements. The overall effect is a luxury matte texture with subtle woodgrain movement that complements your modern approach to interior décor. 

Grigio Tessere is the epitome of elevated style when placed on the interiors of open shelving in an elegant, on-trend living room.

STYLE TREND.

Where can the new designs be used?

Use new luxury woodgrains from The LUJO® Collection in any space that deserves the highest standard in nature-inspired design. In commercial environments, woodgrain accents offer an escapist luxury to synthesize the feelings of home and hospitality. Spaces that can benefit from the beauty of The LUJO® Collection include kitchens, bathrooms, bedrooms, living rooms, and laundry rooms. Or use the latest designs for cabinet casework, cabinet interiors, closets, or open shelving. 

THE LUJO® COLLECTION

Harding Oak

A mix of rift cut and quarter sawn grain with partial cathedrals balanced throughout. A warm brown with a hint of cerusing gives a soft white ticking in the background.

9251SS

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WILSONART® SOLID SURFACE

Basalt Concrete

The modern look of dark concrete infuses any décor with a palpable depth. Basalt Concrete is accented with soft, large-scale linear movement.

9254SS

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WILSONART® SOLID SURFACE

Masoned Concrete

Masoned Concrete has soft, large-scale linear movement in varying shades of warm grey that extend laterally across the slab.

9252SS

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WILSONART® SOLID SURFACE

Calacatta Perlato

The pearlescent silver-gold veins of Calacatta Perlato appear to dance in the light. When backlit, the warm background of this design reveals additional vein features.

9913SS

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WILSONART® SOLID SURFACE

Carbone Marmo

Carbone Marmo features a charcoal grey background with a dense array of very fine white and black particulate chips, supplemented by an extra fine silver metallic dust.

9914SS

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WILSONART® QUARTZ

Kastoria

Kastoria features a bright-white background, complete with dense, fractured swaths of large-scale blue-grey veins throughout.

Q4071

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WILSONART® QUARTZ

Alvarado

Alvarado contains a slightly mottled, off-white background that is adorned with small-scale veins that vary from brown to warm grey.

Q4072

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WILSONART® QUARTZ

Victoria Mist

A bright-white quartz that is slightly translucent. Long veins of cool grey extend throughout the slab to create a convincing marble appearance.

Q4073

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WILSONART® QUARTZ

Sea Ice

A bright, solid-white background that lends a clean ambiance to any fresh design.

Q1024

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MOOD BOARD COLLECTION

Discover more palettes from the Wilsonart® Material Formula.

WARM & BOHEMIAN

COOL & CONTEMPORARY

THE WILSONART® MATERIAL FORMULA

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